About SHRM Institute
Every time you read what we write or see what we do, you get a new idea!
Who we are
The International Strategic Management and Human Resources Institute (SHRM Institute) proudly stands as a pioneer in enhancing leadership capabilities and strategic management in Vietnam. As a member of EAS VIET NAM and affiliated with the Vietnam Union of Science and Technology Associations (VUSTA), we are licensed by the Ministry of Science and Technology of Vietnam to deliver international-standard training and consulting programs.
These initiatives are designed to equip future leaders with the essential knowledge and skills to navigate the challenges within a constantly evolving business environment. Our mission extends beyond training; it encompasses research and the development of a human resource competency framework based on the EAS IHHRM G23.0 standard, affirming Vietnam’s role on the global human resources map.
SHRM Institute boasts a quality management system comparable to leading international universities, often referred to as the “West Point of Vietnam.” We are dedicated to cultivating managers who embody the poise of a model, the vitality of an Olympic athlete, the intellect of a scholar, persuasive communication akin to that of a orator, and the behavioral acumen of a psychology expert.
By joining SHRM Institute, you will discover extraordinary potential within yourself, regardless of your starting point!
Training strategic thinking, attitude and class skills
Our commitment is to provide students with the most advanced learning standards available worldwide, right here in Vietnam. Our guiding principle, “We lead for your success to reach global heights!” not only reflects our pioneering spirit in education but also underscores our determination to foster the holistic development of future managers in the region.
PRESIDENT, CHANCELLOR
Dr. Bui Phuong Viet Anh (Michael Bui) is a prominent scholar and administrator who pioneered the holistic economic theory and the EAS IHHRM G23.0 global human resource standards.
He earned his Master’s degree from Victoria University in Australia and holds a Ph.D. in Strategic Management from France. As an expert in management, a strategist, and a global human resource development researcher, he is also recognized as a leading entrepreneur and digital transformation advocate.
With extensive teaching experience at universities in the United States and Vietnam, as well as various domestic and international organizations, Dr. Bui is a respected policy maker in Vietnam.
His areas of expertise include strategic management, leadership, international human resource management, entrepreneurship, and organizational culture, among others. In research, he focuses on holistic economics, strategic leadership, global entrepreneurship, and international relations, underscoring his commitment to advancing management practices on an international scale.
The message conveyed by the ISHRM logo
The ISHRM logo is a sophisticated representation of the Institute’s five foundational pillars. More than just a symbol of branding and identity, it embodies our commitment to creativity, quality, and innovation on a global scale.
The ISHRM logo is designed with a circular motif featuring a blue and white color scheme. The outer circle displays the full name, “International Strategic Management and Human Resource Institute,” while the center features a successful castle and a global emblem, all resting on a backdrop of seven stars that symbolize excellence. The upward-facing lines represent knowledge through books and resources, while the letters signify our core areas of focus alongside the diverse services offered by ISHRM worldwide:
- I: Innovation; Investment; International
- S: Strategic; Standard
- H: Higher Education; Human Resource;
- R: Research; Recruitment; R&D
- M: Management; Mentor
At the SHRM Institute, you will discover exceptional facets within yourself!
SHRM Institute’s development strategy is guided by core values
integrity | compassion | exploration | adaptation | determination. determination
5 PILLARS OF LEADERSHIP CAPITAL DEVELOPMENT
THINKING
Multi-tasking ,
different global citizen
EAS IHHRM G23.0 develops world-class strategic thinking for global adaptation and integration.
BEHAVIOR
Creating effective capital for individuals and organizations
EAS IHHRM G23.0 develops problem identification and detection capabilities.
SPECIALIZATION
Shaping the world through the G23.0 governance ecosystem
EAS IHHRM G23.0 has shaped the world in the digital and green era.
STRATEGY
Pioneering, global, strategic leadership
EAS IHHRM G23.0 defines a model of high-caliber leadership and adaptive, effective strategy in the AI era.
HEALTH
From mental strength to physical strength .
Self-respect and discipline
EAS IHHRM G23.0 elevates values and culture to promote talent – mind – virtue – health for happiness.
Scientific Council
Dr. Bui Phuong Viet Anh
Founder, Chairman of the Board
Assoc.Prof.Dr. Vu Thi Tu Anh
Vice Chairman of the Board
Tran Thi Yen
Member – Training Director
Doan Thi Lien
Secretary of the Board